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Bold-Brand
Blueprint

The Bold-Brand Blueprint is for brands that refuse to blend in. This meticulously crafted identity kit equips you with every essential to make a statement—from adaptable logos and curated color palettes to a comprehensive style guide that keeps your brand on point. Every element is designed to create an unmistakable presence, ensuring that your brand resonates deeply and consistently at every touchpoint. The Bold-Brand Blueprint is more than a toolkit; it’s your foundation for a brand that’s both unforgettable and authentically yours.

what’s included

Logo Suite: A versatile logo collection including primary, secondary, and icon versions for flexible use across platforms.

Colour Palette: A custom palette with primary, secondary, and accent colours, designed to create a cohesive visual identity.

Typography Guide: Curated font pairings and styles to maintain consistency and reinforce brand personality.

Brand Icons & Graphics: Custom icons and graphics tailored to support brand messaging and visual consistency.

Digital Identity Assets: Branded email signature and optimised social media thumbnails and banners for professional online presence.

Brand Positioning & Messaging: Clear brand positioning statement and core messaging tailored to resonate with target demographics.

Audience Segmentation: Detailed breakdown of key audience segments, including needs, behaviours, and preferences.

Customer Journey Mapping: A visual map of the customer journey, identifying touch points and key engagement opportunities.

Mood Board: A curated visual inspiration board that captures the brand's tone, vibe, and direction.

Visual Style Guide: Defined imagery, photo treatments, and graphic styles that set the tone for brand visuals.

Social Media Direction: Guidance and sample templates for branded social media posts and stories, ensuring a consistent look.

Brand Guidelines Document: A comprehensive guide detailing logo, colour, typography, and layout standards to ensure brand integrity.

Result

Compelling Brand Strategy

Strategic Brand Positioning

Captivating Brand Presence

Holistic Brand Ecosystem

Authentic Brand-to-Client Alignment

Maximised Brand Potential

Bold Brand Authority And Influence

Enhanced Brand Perception & Appeal

Increased Desirability & Loyalty

Comprehensive Team Onboarding

investment & timeframe

From £3500
4+weeks

why contrast

With a proven track record in affluent markets and social-savvy audiences, CONTRAST is the partner of choice for brands craving timeless, culturally resonant experiences. We deliver solutions that are as strategically sharp as they are visually compelling. From refined brand strategies to captivating identities and content systems, we elevate brands with precision.

If you’re ready to create a brand that connects and converts, we’re here to bring that vision to life. Please reach out with any questions or to discuss your project further.

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Other Service Suites

Social Stardom
suite

Audience Segmentation Chanel strategy content strategy content templates creative direction content calandar

HIGH-Impact
Hotline

brand identity audit brand REFINEMENT strategic REPOSITIONING FAST-FIX roadmap team support