About us




Creating brands that Captivate. 



Specialising in branding, strategy and social, CONTRAST collaborates with brands, creators, and innovators to deliver brands that captivate. Fuelled by its ‘SHOW DON’T TELL’ ethos, CONTRAST is committed to creating work to impact, inspire and impress.



With expertise across  fashion, lifestyle, and retail, CONTRAST delivers intentional, strategy-led, and culture-driven solutions to connect and convert. Our solutions are designed to connect with affluent, socially savvy audiences who value quality, aesthetics, and seamless user experiences.

Rooted in social, cultural, and commerce insights, we build  standout strategies, dynamic identities, and adaptive content systems that empower brands to reach their full potential. Here’s what we offer:





BRAND ARCHITECTURE & POSITIONING

BRANDING & STRATEGY

CONTENT STRATEGY & direction

CAMPAIGN STRATEGY & direction

WEB & DIGITAL DESIGN

EDITORIAL DIRECTION & DESIGN

PACKAGING & PRODUCT DESIGN
 

our Core Service Suites



BOLD-Brand
Blueprint



brand positioning  brand strategy  brand identity  creative direction  identity toolkit  brand guidelines  team support



Social Stardom
suite



Audience Segmentation  Chanel strategy  content strategy  content templates  creative direction  content calandar




HIGH-Impact
Hotline



brand identity audit  brand REFINEMENT  strategic REPOSITIONING  FAST-FIX roadmap   team support




our approach


Collaboration is at the heart of everything we do. We work closely with founders and key stakeholders, aligning with their vision and values to create brands that resonate deeply and drive measurable impact.

Our approach is both impact-oriented and legacy-guided, ensuring that every decision serves a purpose today while building a foundation for enduring success.




background


CONTRAST was founded in 2019 by Ginn Noonart, a creative director with over a decade of experience in crafting impactful brand identities. From the start, Ginn envisioned CONTRAST as an agency where intentionality, authenticity, and creativity would converge to deliver transformative brand experiences.

With expertise spanning fashion, lifestyle, and retail industries, Ginn works closely with founders and innovators to shape brands that captivate, connect, and lead. Her passion for blending cultural insight with design excellence has established CONTRAST as a trusted partner for forward-thinking brands.






why contrast


With a proven track record in affluent markets and social-savvy audiences, CONTRAST is the partner of choice for brands craving timeless, culturally resonant experiences. We deliver solutions that are as strategically sharp as they are visually compelling. From refined brand strategies to captivating identities and content systems, we elevate brands with precision.

Ready to elevate your brand? Please reach out or book a call to discuss your project.






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